Google Ads Master ClassAnd Google Ads Certified

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Details

Price

2500 EGP

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Objectives

  • To qualify attendees to run their own campaigns professionally on Adwords and to get oriented with the most important concepts of the Adwords and understanding Adwords' key concepts and algorithm.
  • To orient the attendees with the most important theoretical concepts that set the road for hands on work using the Adwords.
  • To orient the attendees by the Guidelines of Google Certificates "different modules" with providing them by the examination curriculums.

Outline

  • How Adwords work - What to track based on your goals (branding/website traffic/conversions)
  • Campaigns structure "Search - Display - Video"
  • How costs and budgets are calculated
  • Understanding ad position and ad rank
  • Different targeting methods available
  • Account Organization
  • Account management
  • Setting up a new account
  • Setting up a  campaign with basic and advanced settings -
  • Campaigns, ad groups and ads status
  • Keyword matching options and status
  • Negative keywords - Using the keyword planner
  • Using display planner
  • Different ad formats available
  • Different ad extensions available
  • Campaigns enhancements "Modifications options and tools"
  • Announcement for the whole exams with getting closer with the fundamentals & Videos Only. -
  • Fundamentals examination curriculums - theoretical study & solving snaps of the exam's tricky questions.
  •  Video examination curriculums - theoretical study & solving snaps of the exam's tricky questions.

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CONTACT INFO

Address:
El Serag Building, Building 2, Entrance 4, 4th Floor, Office 43, Nasr City, Cairo

Hotline :
Phone: ‎‎(+2) 01555553867
Phone: (+2) 01026688635
landline 20222712156
Email:  hello@imfnd.com

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